Privacy Policy

Thank you for using Aurori or visiting our website. At Amelia Media, Inc. (“Company”, “we,” “us,” “our”), we are committed to protecting your personal information and your right to privacy. This Privacy Policy outlines the types of data we collect, how we use it, and your rights concerning your data. As our services evolve and legal requirements change, we may update this policy. We encourage you to review it periodically to stay informed of any updates.

1. Overview and Definitions

Aurori refers to the booking platform provided by Amelia Media, Inc. designed for creatives like photographers and videographers. When we refer to “Users,” we mean individuals or entities that register for or use our services. “Clients” are individuals who interact with our Users through our platform for booking purposes.

2. Data We Collect

User Information

When creating an account with Aurori, we ask for your email address, business name, and business website. We may ask for additional information needed in order to provide the best user experience to you and your clients. Using our services often requires you to share additional information, such as your Clients’ email addresses and names. For Clients utilizing our store functionalities, we collect details provided during the booking process.

Automatically Collected Data

Our servers log data automatically when you interact with our website or services. This may include IP addresses, device and browser configurations, access dates and times, the duration of your browsing sessions, and any loading errors encountered.

Interaction Data

We gather data on how you engage with our services, such as the dates and times galleries are created, interactions and types of interactions with the platform UI, timestamps of communications sent through your account, and other interactions you have with the platform.

Information from Integrations

If you link Aurori with third-party applications (e.g., analytics tools and authentication services like Google and Apple), we may collect information under the authorization procedures of those services.

Additional Interaction Information

We may also gather information when you contact our support team, communicate with us through social media, or reach us via third-party services.

3. How We Gather Information

Direct Input

You provide account and transaction-related information directly when creating an account or using the services, including profile details, Client names, email addresses, photos, and billing/shipping information for Clients.

Site and Service Interaction

Your interactions with our website and services are automatically recorded, capturing your IP address, browser type, device details, and timestamps of site interactions. We use cookies and similar technologies to collect this data, which is detailed further in our Cookie Policy.

Third-Party Sources

We also collect information from third-party service providers, payment processors, and advertising services. This may include device and location information, card details used for payments, records of prior website visits, and email engagement.

4. Utilization of Collected Data

Service Provision

We primarily use your information to deliver the services you signed up for, such as creating sessions, bookings, managing accounts, facilitating communication with Clients, and processing payments and orders. Necessary information may be shared with third-party providers to execute these tasks, ensuring compliance with our privacy standards.

Service Enhancement

Collected data helps us analyze site performance and understand how features are used to maintain and improve our services.

Identity Verification

We may use your information to authenticate your account, provide support, or address issues like identity theft.

Personalization and Marketing

Your information may be used for personalized user experiences and marketing campaigns. You can manage your preferences or opt-out of targeted advertising through third-party networks.

Communication

We use your provided data to communicate about transactions, technical updates, and new feature announcements. Notification settings can be adjusted within your account or by contacting us.

Support Services

When you seek support, we use your information to assist you in using the services effectively.

Legal Obligations

We may use your information to comply with legal requests, court orders, or other appropriate legal mechanisms.

5. Sharing and Disclosure of Information

With Service Providers

We share your information with third-party service providers supporting our services, including hosting, customer support, and payment processing providers. Shared information is limited to what is necessary for the service provider to perform their tasks and is used consistently with this privacy policy.

Upon User Direction

We disclose personal information based on your instructions, provided these disclosures are a functional part of our services and comply with relevant laws.

Business Transactions

In cases of mergers, acquisitions, or other business transitions, your information may be shared under standard confidentiality arrangements.

Legal Compliance

Information may be disclosed to comply with legal requirements, protect the rights of individuals, or fulfill law enforcement needs.

Marketing Efforts

We may share information with third-party advertising networks to deliver targeted ads and manage communications. Your content is not used for these purposes.

6. Data Protection

We follow industry standards to manage and protect personal information, employing technical and administrative safeguards against accidental or unlawful destruction, loss, alteration, and unauthorized disclosure. Security measures such as redundancies and firewalls help protect against unauthorized access and network vulnerabilities. However, we cannot guarantee absolute security due to the inherent risks of Internet data transmission and storage.

7. Data Retention

We retain your information as long as your account is active or as necessary to provide our services. Information may also be retained to comply with legal obligations, resolve disputes, enforce agreements, and protect our interests. If your account becomes inactive or is canceled, your information may be stored for a reasonable period for potential account reactivation. You can delete your account via the account dashboard or by contacting us at legal@aurori.app, after which your information will be deleted. Anonymized data may be retained for service improvement purposes.

8. International Transfers

Your personal information may be transferred, stored, or processed in countries other than where you are located. We ensure these transfers comply with relevant data protection laws by adhering to legal mechanisms such as Standard Contractual Clauses and Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA), ensuring an adequate level of protection for international data transfers.

9. Your Rights and Choices

You have rights regarding your personal information, including accessing, correcting, amending, deleting, porting, or limiting the use of your data. Typically, you can manage your information by logging into your account and editing it directly from the dashboard. If you need assistance, please email us at legal@aurori.app. Proof of account ownership or identity may be required before fulfilling your request.

For EEA residents, we collect personal information based on your consent, to fulfill a contract, or for our legitimate interests in providing services. If the requested information is not provided, certain services may not be available. Users wishing to exercise these rights should contact us directly, while Clients of Users should contact the respective User, as we act as a processor on their behalf.

10. Google API Services Usage Disclosure

We use Google APIs to provide certain parts of the features, including authentication and calendar integration. You can see more details at this link.

11. Contacting Us

If you have questions about this Privacy Policy or our practices, or if you wish to exercise your rights, please contact us at legal@aurori.app.